§ About

We Run the Systems
Before We Sell Them

Gold Root Solutions is an AI automation agency built by operators. Every system we offer to a client runs internally first — on real data, in production, with all the friction that entails.

The "Sarah from Accounting" Problem

Every business has one. Most never fix it until it's too late.

"Sarah from accounting knows how to handle the edge cases. The refund exceptions. The vendor codes that don't match. The invoices that need a second look.

When Sarah leaves, that knowledge walks out the door. And nobody wrote it down because nobody thought they had to."
— Every operations manager we've talked to

Institutional knowledge is the most under-protected asset in any small business.

It lives in someone's head. In a spreadsheet that only one person knows how to read. In the way a longtime employee "just knows" which clients need a follow-up call versus an email.

When that person leaves — or gets sick, or burns out — the business doesn't just lose a body. It loses the logic behind how it runs.

We build systems that capture that logic. Not as documentation nobody reads, but as automated workflows that apply the rules consistently, every time, whether Sarah is there or not.

That's the real value of automation for a 10-person operation. Not sci-fi AI. Not a chatbot on your website. The unglamorous, high-leverage stuff: intake routing, follow-up sequences, document handling, alert triggers. The work that takes 3 hours a day and never makes it on anyone's roadmap.

Six Principles. Non-Negotiable.

These aren't values on a wall. They're the rules that determine what we build and how we build it.

01

Internal use first

We run every system in our own operations before we offer it to a client. If it doesn't work for us on real data, it doesn't go on the service menu.

02

DEV before PROD

Every build is tested in a development environment first. Nothing touches your production systems until you've seen it work on real data in a safe sandbox.

03

You own what we build

Full documentation. Staff training. The actual workflow files. If you stop working with us after launch, the system keeps running. We don't manufacture dependency.

04

Honest scope

If there's no clear ROI for your operation, we'll say so on the discovery call. We'd rather send you away with honest advice than close a project that doesn't move the needle.

05

No strategy theater

No 60-day discovery phases. No decks full of frameworks. We scope, we propose, we build. Most Tier 1 systems are live within 2–3 weeks of approval.

06

Bilingual delivery

South Florida runs on two languages. Our team delivers fully in English and Spanish — documentation, training, and support. No translation gap on your end.

What we are not: a strategy shop that hands you a roadmap and wishes you luck. Not a black-box vendor where automation lives on our servers and disappears when you cancel. Not a dev shop that charges by the hour and disappears after launch. We're closer to an internal automation team that happens to be external — one that's accountable for whether the thing actually runs.

Follow the Build
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We Eat Our Own Cooking

These are production systems running in our own operations. Not demos. Not case studies with the names changed.

Holde Internal · Live
Intelligent file organization system built on n8n + LLM classification. Watches a drop folder, classifies incoming files by content and context, routes them to the right location, and logs every decision with reasoning. Accessible via mobile PWA with Android Share Sheet integration. Monetized as a productized service offering: Paperwork Autopilot.
Live End-to-end in production
GRS Marketing Bot Internal · Active
Multi-stage contact enrichment and outreach pipeline. Pulls from a 832+-contact verified SMB database, runs four-level web search to find direct decision-maker contact information, scores confidence, routes to email campaigns via compliance-checked sequences. Built because we couldn't find a vendor that did it without hallucinating contact data.
832+ Contacts Enriched & Verified
OLI-Intel Pipeline Production · WF1–WF5
Five-workflow patent research pipeline processing inventor submissions through WordPress intake, Stripe payment gate, USPTO search, AI analysis, and automated PDF report delivery. Built for OLI IDEA, a GRS subsidiary. Handles full report generation for three service tiers with 65 PostgreSQL tables and Gotenberg-based PDF output.
5 WFs End-to-end automated

Infrastructure: DeepThought (local ops server) — dual n8n instances (PROD/DEV), PostgreSQL 16, Cloudflare Tunnels, Gotenberg PDF generation. ZeroClaw AI gateway for LLM routing. 99 production workflows across 3 active projects.

Built by Someone Who Runs the Thing

Not a strategist who hired engineers. An operator who built the infrastructure, shipped the workflows, and then started selling what worked.

AG
20+ years in business automation
South Florida — 3-county footprint
English / Spanish bilingual
Hands-on across all active builds
Self-managed infrastructure stack

Adrian Gauna

Founder — Gold Root Solutions

I started GRS because I kept watching small businesses solve the same problems with the same broken workarounds — a shared Google Sheet maintained by one person, a follow-up process that lived in one employee's memory, an intake system that was technically "automated" but broke every time something came in slightly off-format.

The gap wasn't technology. The tools existed. The gap was someone willing to build it properly, deploy it on real infrastructure, and hand it off in a way that the business could actually run without the builder on speed-dial.

So we built Holde internally. Holde is our File Valet — a production pipeline that runs everyday filing tasks for the team. Built the marketing pipeline. Built OLI-Intel. Not to demo them — to run them. Once they worked on our own data, with our own edge cases, we started offering them to clients.

That's still the model: we ship the same systems we run. No upselling a roadmap. No discovery retainer. If there's a fit, there's a build. If there isn't, I'll tell you that too.

Builder, not consultant

Systems deployed, not decks delivered.

Vertical-specific

Legal, freight, retail, food — not generic "AI for business."

Operator-honest

If the ROI isn't clear, we'll say so before the proposal.

Local + remote

On-site in Miami-Dade, Broward, Palm Beach. Remote worldwide.

GRS Portfolio
Gold Root Solutions AI automation for SMBs
OLI IDEA Patent intelligence platform
TheFeedLab.IO Content automation engine
MellowLazy Content & web platform

How We Handle Risk and Data

We build automation systems for real operators, which means we take accuracy, compliance, and data handling seriously. Our Terms of Service explain how we work and where we draw the line on advice. Our Privacy Policy explains what data we collect, how we use it, and your options.

If This Sounds Like
What You've Been Looking For —

30 minutes. No deck. Tell us what's not working, and we'll tell you whether automation is actually the answer.